Curriculum
- 17 Sections
- 17 Lessons
- 365 Days
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- Introduction1
- Objective-1-Explain-Relevance-of-Services-Marketing-Communications1
- Objective-2-Explain-Aspects-of-Marketing-Mix-in-Communications1
- Objective-3-Describe-Positioning-Process-in-Marketing-Communications1
- Objective-4-Describe-the-Services-Marketing-Communications-Strategy1
- Objective-5-Explain-ATL-BTL-and-TTL-Communication-Strategy1
- Objective-6-Explain-Distribution-of-Services-Marketing-Communications1
- Objective-7-Describe-the-Various-Media-Options1
- Objective-8-Explain-Role-of-Media-Reach-for-Marketing-Communications1
- Objective-9-Explain-Segmentation-in-Marketing-Communications1
- Objective-10-Explain-Role-of-Promotion-in-Marketing-Communications1
- Objective-11-Describe-Ad-Development-Approaches-for-Services-Marketing1
- Objective-12-Explain-Types-of-Advertising-in-Marketing-Communications1
- Objective-13-Explain-High-end-Components-in-Marketing-Communications1
- Objective-14-Explain-Digital-Marketing-for-Marketing-Communications1
- Objective-15-Explain-Customer-Relationship-in-Marketing-Communication1
- Premium Certificate & Transcript1